How Cultural Alignment and the Use of Incentives Can Promote a Culture of Health

This report focuses on two questions that are central to understanding how individuals and sectors think about health and are motivated to promote it | RAND

Image source: RAND

Research Questions:

  • How can the commonly understood concepts of cultural identity (e.g., ethnic or religious; lesbian, gay, bisexual, transgender plus; military) and organizational culture be harnessed to develop a Culture of Health?
  • How can incentives be used to promote individual health and engage investors and leaders within organizations or governments to promote health and well-being broadly?

Key Findings:

  • Establishing health as a shared value is an important but challenging step in promoting health and well-being.
  • The importance of both individual and community health and well-being needs to be acknowledged.
  • Data can support the development of shared values.
  • Stakeholders spoke of equity as requiring integration, collaboration, and thinking about health equity from a broader perspective than just health or resolving health disparities.
  • Equity is often addressed in silos, which impedes progress toward a unified goal of health equity for all.
  • Structural inequity among organizations serving different communities can pose a barrier to progress.
  • Addressing equity takes time and effort.

Read the full overview here

The full report is available here


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